Wellness and Beauty
An ever evolving trend
Who among us has never experienced moments of great stress? In difficult times, our body produces a greater amount of cortisol which, in addition to impacting negatively on our mental peace, has harmful effects and causes body imperfections. The recent lock-downs that we have experienced have stalled our desire to take care of ourselves and treat ourselves to body treatments. These very difficult times have brought to light the latent need, shared by everyone, for actual stress-relieving therapies.
In an ideal world, we’d all want to dedicated ourselves to our complete well-being, but the truth is that we often need to set priorities to our choices. So, which dimension of wellness will be the most sought-after? The emotional one!
Not just beauty treatments to restore body and face, but actual holistic experiences of psycho-physical regeneration. More and more men and women have re-discovered the joy of taking care of themselves. They devote time and money to treatments and therapies, such as the Loyly and the Aufguss, or the use of Epsom Salt, which have a deep action and help them regain the balance of their emotional state, to maximise the aesthetic result.
“Safe and hygienic” wellness
Let’s be honest: in the beauty and wellness sector, hygiene and safety have always been two key aspects. It is however equally true that, nowadays, standards and procedures require new competence. After all, clients are more and more knowledgeable, and orient their choices towards facilities and treatments that ensure utmost safety.